First of all, the title of the page is very important. Generally written in accordance with the "article name + brand words" format.

Secondly, the title of the article should find the long-tail keywords that the user searches for and is related to the content of the website,seo what is seo and use them as the core of the article for content creation. Here, the title of the article can be purposefully created to have an attractive and converting effect.

Finally, content creation should fulfill the following requirements:

1. to sincerely solve problems for users, with "altruism". 2. to match the content of the article with the title.

2. the content of the article and the title of the match should be high. 3. the content should maintain the integrity, so as to achieve the title of the article.

3. the content should be complete, so as to achieve the beginning and the end.

4. the content should be attractive, need to have marketing conversion awareness. 5. the article should be scarce.

5. The article should have scarcity.

6. the layout should be beautiful, you can use graphics, tables, videos and other ways to increase the readability of Internet users.

7. Do a good job of image optimization, such as adjusting the image size and adding ALT attributes.

8. Make good use of H tags (H1 tags try to do a page).

9. Submitted to Baidu is very important, the source of content and processing need to pay attention to the relevant information: guide the customer, relevant targeted recommendations, a reasonable increase in the number of comments, to avoid too much sample text, to avoid keyword stacking.

Website promotion how to publicize their own website? If we want to really do a good job of the site, we also need to use other ways of promotion.wordpress saas In fact, promotion is in no way less useful than the construction of an internal linking system. Before the website is known to the public, promotion can shorten the keyword ranking cycle. Generally speaking, the normal ranking cycle of the new site is more than 3 months, and in the early stage of the site ranking cycle can be shortened to 2 months with the promotion. Promotion methods include QQ group promotion, soft text promotion, information platform promotion, microblog promotion, resource circle sharing.

Promotion channels: QQ group promotion

QQ group is the best place to gather a large number of industry-related people, and QQ group members are far more active than other community forums. And you only need to be a part of the group, it is best to group management or group owner, only with the authority of the things you publicize will be more effective. So QQ group promotion should know how to deal with the relationship between people and how to establish such a connection. You can build authority by sharing industry knowledge on a regular basis, or by helping your groupmates answer questions.

(1) QQ space promotion: first you need to have a large number of friends, and then continuously in the space to update the industry technical articles or users need content, and then in these articles you can recommend your website.

(2) QQ mail promotion: the mail must be sent to the user is interested in and need the content, the title should be attractive, the content should be concise, the end result is to guide into the site.

Promotion channels two: soft promotion

Soft promotion requires that you will have some article writing skills, combined with industry knowledge and marketing knowledge so that users can read your article into your marketing ideas to guide users into your website.

There are two forms of softwriting promotion:

(1) buy soft text, to the major industry websites to contact the administrator to buy soft text. Purchase of soft text can be written on behalf of others can also be written by yourself, the ranking is easy to come up.

(2) Contribute soft, such as A5, Chinaz Sea Yao SEO forums such sites can contribute articles, articles through the submission will have more people to see and reproduced.

Promotion channels three: self media, video, picture publicity

You can use some self media platform to publicize automatically is the product information, publish articles, videos, pictures and so on.

Promotion channel four: product station to classified information platform release

So far most of the hardware, office, life, mechanical supplies buyers will still go to the classified information platform to find sellers, there are more manufacturers and dealers to the classified information platform to publish product information. And a lot of classified information platform long-tail word rankings than the enterprise station long-tail word rankings to the front a lot, such a page can also bring some traffic to the main station and the transfer of weight.

Promotion channel five: microblogging micro letter promotion

Microblogging and WeChat is a fan ecosystem, so the premise of doing microblogging and WeChat promotion is to add a large number of friends and industry-related people. And they have something geared towards fun sharing, if your sharing is not very big fun, the effect of promotion may not be very good. For example, beauty, clothes, tourism, food, makeup, Internet and other industries suitable for microblogging promotion, but machinery, chemical industry is not suitable for microblogging promotion.

Promotion channel six: the resource circle to share knowledge-based promotion for technical industries, you can establish a forum and then combined with the QQ group to enter your forum resources circle up in the QQ group, and then manage the QQ group and the QQ group of resources many times to use the introduction of the forum or website. As long as you regularly share knowledge, there will be fans constantly more with. Non-technical industries can also meet the needs of users to promote a certain aspect of the site, such as the need for users to send ads.